eCommerce Development & Online Store Solutions
Industry

eCommerce Development & Online Store Solutions

Custom online stores, marketplace platforms, and mobile commerce apps for D2C brands, retailers, B2B sellers, and marketplace operators. From single-vendor stores to multi-seller marketplace platforms — built for performance, conversion, and scale.

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Online Stores
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Marketplaces
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Payment Integration
📱
Mobile Commerce
About

eCommerce That Converts, Scales, and Sells

India's eCommerce market is one of the fastest-growing in the world — projected to reach $350 billion by 2030. Yet the majority of businesses that attempt to sell online underperform, not because of insufficient demand, but because of poor platform choices, weak user experience, slow page loads, and broken checkout flows. The technology beneath an online store determines whether a visitor becomes a customer or a bounce.

Custom eCommerce development gives your business a platform designed around your specific product catalogue, customer journey, pricing model, and fulfilment process — instead of contorting your business to fit a template. Whether you sell 10 products or 100,000 SKUs, whether you serve individual consumers or corporate procurement teams, the right platform architecture makes the difference between a store that grows and one that plateaus.

We build eCommerce platforms for D2C brands launching their first digital channel, established retailers expanding online, B2B suppliers building self-service ordering portals, and entrepreneurs launching marketplace businesses. Every platform is built mobile-first, performance-optimised, and SEO-ready from day one — because organic search traffic is the most cost-effective acquisition channel for sustainable eCommerce growth.

Our eCommerce work connects to our web application development, mobile app, and CRM & automation capabilities. See our industry pages for manufacturing and logistics.

Mobile-first — 80%+ of Indian eCommerce traffic is mobile; every build is optimised for it
Performance-obsessed — sub-2s load times, Core Web Vitals green, PageSpeed 90+
Conversion-designed — checkout flows, trust signals, and UX built to maximise purchase completion
SEO-built-in — server-side rendering, product schema, optimised URL structure from day one
What Custom eCommerce Solves
  • High cart abandonment from slow or complicated checkout
  • Poor mobile experience losing smartphone shoppers
  • No inventory sync across website, marketplace, and offline channels
  • Manual order processing creating fulfilment delays and errors
  • Platform limitations blocking custom pricing, bundles, or workflows
  • No real-time data on which products, pages, and campaigns drive revenue
eCommerce Development Across India

We build eCommerce platforms for businesses across India — from D2C brands in Noida and Delhi NCR to retailers in Mumbai, Bangalore, Chennai, and Hyderabad targeting customers across the country and internationally.

Services

eCommerce Solutions We Build

Full-stack eCommerce development from product catalogue to post-purchase experience.

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Custom eCommerce Website
Bespoke online stores built in Next.js or React with server-side rendering for SEO, product catalogue management, variants and options, advanced search and filtering, wishlist, reviews, and loyalty programmes. Conversion-optimised product pages, category pages, and checkout. Built around your brand identity and customer journey — not a template.
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Marketplace Development
Multi-vendor marketplace platforms where multiple sellers manage their own inventory, orders, and fulfilment while you control the marketplace, commission structure, and quality standards. Vendor onboarding and KYC, product approval workflow, split payment disbursements, vendor performance dashboards, dispute management, and buyer and seller review systems.
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Payment Gateway Integration
Full payment stack integration — Razorpay, Cashfree, PayU, Paytm, Stripe for international. UPI, cards, net banking, wallets, EMI options, Buy Now Pay Later (Simpl, LazyPay, ZestMoney), and multi-currency for global sales. Saved cards for returning customers, subscription payments via UPI autopay, and PCI DSS compliant payment flow throughout.
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Shopping Cart Development
High-performance cart and checkout built for minimal abandonment — one-page checkout, guest checkout option, address autocomplete, saved addresses for returning customers, order summary with tax and shipping calculation, coupon and promo code engine, gift wrapping options, and delivery date selection. A/B test-ready checkout flow.
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Inventory Management
Real-time inventory tracking across warehouses and sales channels, variant-level stock management, bundle and kit inventory, low-stock alerts, automated reorder triggers, and multi-channel inventory synchronisation (website + Amazon + Flipkart + offline POS). Prevents overselling while maximising stock visibility across every channel.
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Order Tracking
End-to-end order tracking for customers — from order confirmation through picking, dispatch, transit, and delivery. Integration with logistics partners (Shiprocket, Delhivery, BlueDart, Ecom Express) for automatic tracking updates. Branded tracking page, SMS and WhatsApp shipping notifications, and estimated delivery date display on product pages and checkout.
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Mobile Commerce Apps
React Native mobile apps for Android and iOS — native performance with push notifications for offers and order updates, biometric login, one-tap reorder, personalised home feed, wishlist, and streamlined mobile checkout. Progressive Web App (PWA) alternative for app-like mobile experience without app store submission. In-app push campaigns for re-engagement.
Benefits

Business Impact of Custom eCommerce

2–3×
higher conversion from optimised mobile checkout
40%
reduction in cart abandonment from one-page checkout
60%+
of traffic from organic search with SEO-built-in portal
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Higher Sales

Optimised product pages, streamlined checkout, personalised recommendations, and strategic upsell placements increase average order value and purchase frequency beyond what template platforms can deliver.

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Better Customer Experience

Fast load times, intuitive navigation, real-time order tracking, and proactive notifications create a buying experience that drives repeat purchases and word-of-mouth referrals — the highest-value customer acquisition channel.

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Operational Automation

Automated order processing, inventory updates, shipping label generation, and customer communications eliminate the manual operations overhead that limits growth — enabling you to scale volume without proportional headcount growth.

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Built to Scale

Cloud-native architecture on AWS auto-scales to handle sale events, festive season traffic spikes, and influencer-driven viral moments without downtime — protecting revenue at the moments of highest demand.

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Organic Search Traffic

SEO-built-in architecture — server-side rendering, product structured data, fast Core Web Vitals — drives organic search rankings for product and category pages, building a sustainable free traffic channel over time.

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Data-Driven Growth

Full analytics integration (GA4, Meta Pixel, Google Ads conversion tracking) with custom dashboards showing revenue by product, source, campaign, and customer cohort — enabling informed decisions rather than gut-feel marketing spend.

Process

eCommerce Development Process

From product catalogue to live store — a structured process with working demos at every stage.

1
Discovery
Understand your product catalogue, pricing model, customer profile, fulfilment process, and competitive landscape. Define the feature set, integration requirements, and performance targets. Review competitor stores to identify UX benchmarks and differentiation opportunities. Agree on the technology stack and project timeline.
2
UI/UX Design
Mobile-first wireframes and high-fidelity designs for key pages — homepage, category page, product page, cart, and checkout. Conversion-focused design with trust signals (reviews, security badges, return policy), clear CTAs, and minimal friction paths to purchase. User testing with target customer profile before development begins.
3
Development
Agile development in two-week sprints — product catalogue and search first, then cart and checkout, then payment integration, then order management and logistics integration. Working demo after each sprint so your team can test the buying journey throughout development, not just at the end.
4
Testing
End-to-end purchase flow testing across all payment methods, devices, and browsers. Load testing simulating sale event traffic. Payment gateway testing in production mode. SEO technical audit — crawlability, structured data validation, Core Web Vitals measurement. Cart abandonment and checkout funnel analysis before launch.
5
Deployment
Product catalogue data migration from existing systems. Payment gateway go-live with production keys. DNS cutover with zero-downtime deployment. Search engine submission. Analytics and tracking code verification. Launch monitoring for the first 48 hours with immediate response capacity for any production issues.
6
Optimisation
Post-launch conversion rate analysis — identifying drop-off points in the purchase funnel and implementing improvements. SEO monitoring and content additions for organic ranking growth. A/B testing of product page layouts, CTA text, and checkout flow variations. Performance monitoring and infrastructure scaling as traffic grows.
Technology

eCommerce Technology Stack

Frontend
Next.js (SSR)React.jsTypeScript
Backend & Commerce Engine
Node.jsShopify (Headless)Medusa.js
Database & Search
PostgreSQLElasticsearchRedis
Payments
RazorpayStripeCashfree
Mobile
React NativePWA
Cloud & CMS
AWSCloudFront CDNSanity / Strapi
Use Cases

Who We Build For

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D2C Brands
Direct-to-consumer stores with custom checkout, loyalty programmes, subscription options, and brand-first mobile experience
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Retail Businesses
Omni-channel retail with online store, inventory sync across locations, click-and-collect, and marketplace integration
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B2B Commerce
B2B ordering portals with buyer-specific pricing, credit limits, approval workflows, and ERP integration for manufacturers and distributors
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Marketplace Operators
Multi-vendor platforms with seller management, commission tracking, split payments, and quality control for niche vertical marketplaces
Portfolio

Sample eCommerce Projects

View full case studies →

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D2C · Next.js + Node.js + Razorpay

Fashion D2C Store — 2.8× Revenue Growth

A headless eCommerce store for a Delhi-based fashion brand moving off Shopify — custom product configurator, loyalty programme, size recommendation, and React Native mobile app. PageSpeed score: 96. Revenue grew 2.8× in 8 months through improved mobile conversion and organic search ranking.

Next.jsNode.jsRazorpayReact Native
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Marketplace · React + PostgreSQL + Stripe

Artisan Handicraft Marketplace

A multi-vendor marketplace for handcrafted goods with 350+ seller accounts — seller onboarding with KYC, product approval, commission-based split payments via Razorpay Route, buyer and seller reviews, and international shipping support. 12,000 monthly active buyers within 6 months of launch.

ReactNode.jsPostgreSQLRazorpay Route
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B2B · Next.js + Node.js + SAP Integration

B2B Industrial Supplies Portal

A B2B ordering portal for an industrial supplies distributor — buyer-specific pricing tiers, credit limit management, multi-approval order workflow, bulk order with CSV upload, and real-time SAP inventory sync. Reduced order processing time from 2 days to 4 hours. ₹4.2 crore monthly GMV.

Next.jsNode.jsPostgreSQLSAP Integration
Testimonials

What Clients Say

★★★★★

"Revenue grew 2.8× in 8 months. The mobile checkout redesign alone recovered thousands of abandoned carts every month. PageSpeed at 96 means our organic rankings improved significantly — we now get 60% of our traffic from search, up from 15% on the old Shopify store."

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Priya Kapoor
Founder, Kala Fashion Co.
★★★★★

"12,000 monthly active buyers within 6 months. The marketplace platform handles everything from seller onboarding to commission payouts automatically. We have 350 sellers and I manage the whole platform with a team of 3 — it is that well automated."

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Anand Mehta
Co-Founder, CraftBazaar.in
★★★★★

"Order processing dropped from 2 days to 4 hours. The B2B portal gave our key accounts a self-service ordering system that they love — buyer-specific pricing, credit management, and real-time stock visibility. Our sales team now focuses on new accounts, not processing existing ones."

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Rajiv Sharma
Director, IndoTech Industrial Supplies
FAQ

eCommerce Development FAQ

Have a specific question? Ask Vivek directly →

Get a Free Consultation
Should I use Shopify or build a custom store? +
Shopify suits standard D2C retail with straightforward catalogues. A custom store is better for complex product configuration, B2B pricing tiers, marketplace functionality, or specific workflow integrations. We also build headless Shopify — custom Next.js frontend on Shopify's commerce backend — which is often the best of both worlds.
How much does eCommerce development cost? +
A standard D2C store starts from ₹3–8 lakh. A feature-rich store with mobile app costs ₹10–25 lakh. A marketplace platform costs ₹25–60 lakh. B2B portals with ERP integration cost ₹30 lakh+. We provide detailed estimates after understanding your specific requirements.
What payment gateways do you integrate? +
Razorpay, Cashfree, PayU, Paytm, Stripe, and PayPal. UPI autopay for subscriptions, EMI options, Buy Now Pay Later (Simpl, LazyPay, ZestMoney), and multi-currency for international sales. All implementations are PCI DSS compliant.
Do you build mobile commerce apps? +
Yes. React Native apps for Android and iOS with push notifications, biometric login, one-tap reorder, and streamlined mobile checkout. PWA alternative for cross-platform delivery without app store submission. Over 80% of Indian eCommerce traffic is mobile — optimisation is critical.
Can you integrate with Amazon and Flipkart? +
Yes. Marketplace integrations synchronise product listings, inventory, order intake, and shipping status between your store and Amazon Seller Central, Flipkart, Meesho, and others — so all channels are managed from one system.
What is headless eCommerce? +
Headless separates the frontend (Next.js) from the commerce backend (Shopify, Medusa, or custom). You get a highly performant, custom user experience with full control over the frontend — while the backend handles catalogue, cart, checkout, and order management.
How long does eCommerce development take? +
A standard D2C store takes 8–14 weeks. A store with custom configurator and mobile app takes 4–6 months. A marketplace platform takes 6–12 months. Two-week agile sprints with working demos throughout.
How do you optimise for Core Web Vitals? +
Server-side rendering for fast First Contentful Paint, image optimisation with WebP and lazy loading, font preloading, deferred non-critical scripts, CDN for static assets, and database query optimisation. We target PageSpeed 90+ on mobile as a launch requirement, not an afterthought.

Ready to Build Your eCommerce Platform?

Start with a free consultation. Vivek will review your current setup, understand your product catalogue and customer journey, and recommend the right architecture for your growth stage.